Social Media Advertising in South Africa
Paid ads that drive real ROI. Facebook, Instagram, TikTok and LinkedIn — managed by specialists who know the SA market.
We run ads that perform
The biggest reach in SA. Still the highest ROI for most businesses.
Visual-first ads for product, fashion, food and lifestyle brands.
Where the next generation of SA buyers actually are.
B2B targeting at decision-maker level.
Ad management packages
Management fees only. Ad spend is billed separately, directly to the platform.
- Up to R2,000 ad spend
- 1 platform
- Campaign setup + management
- Monthly performance report
- Up to R5,000 ad spend
- 2 platforms
- Creative + copy included
- A/B testing & optimisation
- Up to R15,000 ad spend
- Multi-platform
- Funnel + retargeting strategy
- Weekly optimisation
Common questions
Is ad spend included in your fees?+
No — our management fee covers strategy, creative, setup, optimisation and reporting. Ad spend is billed separately, directly to Meta / TikTok / LinkedIn.
What's a realistic monthly ad budget for SA?+
We recommend a minimum of R2,000/month to generate meaningful data. Most SA SMEs see strong results from R5,000-R15,000/month.
How quickly will I see results?+
Most campaigns generate leads within the first 7-14 days. We optimise weekly and report monthly on cost-per-lead and ROAS.
Do you create the ad creative?+
Yes — graphics, video ads and copy are all included in our packages.
Can you run ads on a platform you don't list?+
Yes. We also run Google Ads via our parent agency Big Mood Agency. Just ask.
Need a website too?
Big Mood Agency builds high-converting websites that pair perfectly with your social.
Explore Web DesignNeed more than social media?
Social Media SA is powered by Big Mood Agency — Cape Town's full-service digital agency.
Let's grow your brand.
Chat to a specialist in minutes. WhatsApp is the fastest way to get started.